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Marketing Lead – Nairabox

Marketing Lead – Nairabox

WAKANOWLagos, LA, ng
14 days ago
Job type
  • Quick Apply
Job description

Job Description

About Nairabox

Nairabox is Nigeria’s leading event ticketing and lifestyle platform, enabling seamless access to events, experiences, and entertainment. We are redefining how Nigerians discover, book, and enjoy unforgettable experiences – from concerts and festivals to cinema and lifestyle events.

We are seeking a dynamic Marketing Lead to own and execute our marketing strategy, drive brand growth, and scale user acquisition while positioning Nairabox as the go-to platform for lifestyle and entertainment across Nigeria.

Role Overview

As Marketing Lead, you will lead strategy, campaigns, and execution across digital, offline, and partnership channels. You will be responsible for strengthening Nairabox’s brand presence, driving ticket sales, engaging event organizers, and building strong consumer connections.

This role requires creativity, data-driven decision-making, and strong leadership to manage campaigns that cut through Nigeria’s vibrant lifestyle and entertainment space.

Key Responsibilities

Strategy & Leadership

  • Develop and own Nairabox’s marketing strategy across digital, offline, and experiential touchpoints.
  • Define positioning, messaging, and brand narrative to differentiate Nairabox in the market.
  • Lead the marketing team, managing day-to-day execution, timelines, and performance.

Brand & Campaign Management

  • Plan and execute integrated campaigns (digital, influencer, outdoor, PR, and experiential).
  • Drive campaigns around major concerts, cinema, and lifestyle events to maximize ticket sales.
  • Monitor brand consistency across all channels and ensure creative excellence.
  • Digital & Growth Marketing

  • Lead digital marketing initiatives across social media, SEO, Google Ads, Meta Ads, TikTok, and programmatic platforms.
  • Drive user acquisition and retention through performance marketing, CRM, loyalty programs, and referral initiatives.
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    Marketing Lead • Lagos, LA, ng

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