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Digital Marketing Manager

Digital Marketing Manager

Fadac ResourcesLagos, LA, ng
20 days ago
Job type
  • Quick Apply
Job description

Job Description

Our client is the foremost luxury goods company in Nigeria with a diversified portfolio that consists of over 13 of the world's most prestigious luxury brands. Due to expansion they are looking to fill the role of DIGITAL MARKETING MANAGER

Location : Lagos.

Job Responsibilities :

  • Digital Marketing Strategy : Develop and implement comprehensive digital marketing strategies to drive brand awareness, customer acquisition, and retention.
  • Channel Management : Manage and optimize digital marketing channels, including social media, email, SEO, and paid advertising (Google Ads, Facebook Ads, etc.).
  • Content Creation : Develop and implement content marketing strategies, including blog posts, social media content, and email campaigns.
  • Campaign Analysis : Analyze and report on digital marketing campaign performance, including metrics such as click-through rates, conversion rates, and return on investment (ROI).
  • Budget Management : Manage digital marketing budgets, ensuring effective allocation of resources and ROI.
  • Team Collaboration : Work closely with cross-functional teams, including creative, product, and customer service, to ensure alignment and effective execution of digital marketing strategies.
  • Industry Trends : Stay up-to-date with the latest digital marketing trends, technologies, and best practices, identifying opportunities to innovate and improve digital marketing efforts.

Job Requirements :

  • Minimum 3 years of experience in digital marketing, preferably in the gaming or sports betting industry.
  • Proven expertise in digital marketing channels, including social media, email, SEO, and paid advertising.
  • Strong analytical skills, with experience using tools such as Google Analytics.
  • Excellent content creation skills, with experience developing engaging and effective content.
  • Strong project management skills, with experience managing multiple projects and deadlines.
  • Excellent communication and interpersonal skills, with the ability to work effectively with cross-functional teams.
  • Ability to adapt to changing business needs and priorities.
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