Marketing Strategist

Job Description

We're looking for a Marketing Strategist who can define and lead our marketing direction by developing data-informed strategies, managing outsourced content creators, and ensuring that all campaigns and digital / social media activities align with our business objectives. The ideal candidate is a strategic thinker who understands digital ecosystems, is deeply analytical, and can turn business goals into actionable marketing campaigns that drive real growth.

KEY RESPONSIBILITIES

• Develop and own the marketing strategy across all digital channels (social media, email, web, paid media, etc.).
• Manage content planning and oversee execution via outsourced creators (designers, copywriters, video editors).
• Create campaign briefs with clear goals, messaging, and timelines for content collaborators.
• Oversee social media presence, ensuring consistency across platforms
• Track key metrics (engagement, leads, conversions, CAC, ROI) and create actionable reports.
• Stay ahead of industry and platform trends to ensure ongoing innovation.
• Collaborate cross-functionally with product, tech, sales, and customer service teams.
• Own and optimize our online presence
• Identify and manage partnerships with creatives, influencers, affiliates, or B2B growth partners.

Requirements

Benefits

Competitive salary (based on experience).

Health insurance (HMO)

Pension contributions.

Paid annual leave, sick leave, and public holidays.

Performance-based bonuses and incentives.

Hybrid work option.

Requirements

1. Strategic thinking and problem-solving 2. Excellent communication and project management 3. Data analysis and interpretation 4. Creativity and innovation 5. Familiarity with marketing tools and technologies (e.g., CRM, social media management)