Job title : Sales and Marketing Manager
Job Location : Lagos Deadline : July 13, 2025 Quick Recommended Links
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Summary
As the Sales and Marketing Manager for IBIC Holdings' hospitality division, you will be at the forefront of our corporate sales, business development, and property expansion efforts.You will be responsible for identifying and acquiring premium properties, securing high-value corporate partnerships, driving brand visibility, and delivering tailored hospitality solutions.This role is best suited for a dynamic leader with a proven track record in the hospitality industry, a deep understanding of market dynamics, and the ability to lead high-performing sales teams.You will play a critical role in shaping our growth strategy and ensuring we remain a market leader in luxury hospitality experiences.Key Responsibilities
Property Acquisition & Expansion :
Identify, evaluate, and onboard high-value properties aligned with our brand standards.Build lasting relationships with property owners and negotiate acquisition agreements.Conduct due diligence, feasibility studies, and market analysis on potential acquisitions.Corporate Sales & Business Development :
Design and execute strategies to grow corporate client portfolios and drive revenue.Develop tailored hospitality solutions for businesses, including short-lets, events, and retreats.Lead proposal development, client presentations, and contract negotiationsStrategic Partnerships :
Foster and grow relationships with travel agencies, event planners, corporate executives, and hospitality influencers.Drive joint marketing campaigns and co-branded initiatives to enhance visibility and reach.Develop and manage strategic alliance agreements that support long-term growth.Corporate Client Relationship Management :
Serve as the primary liaison for key corporate accounts, ensuring optimal service delivery.Secure long-term contracts and manage renewals, upselling additional services where applicable.Conduct quarterly reviews to understand client satisfaction and evolving needs.Market Intelligence & Strategic Planning :
Analyze market trends, competitor strategies, and customer insights to shape our positioning.Provide data-driven recommendations to refine offerings and identify untapped opportunities.Collaborate with executive leadership on annual growth and marketing strategy development.Budgeting & Financial Oversight :
Develop and manage annual budgets for sales and marketing operations.Monitor ROI of campaigns, partnerships, and client acquisition efforts.Submit monthly reports with KPIs, forecasts, and variance analyses.Team Leadership & Performance Management :
Build, mentor, and motivate a team of sales and business development professionals.Set clear KPIs, monitor progress, and ensure achievement of sales targets.Promote a culture of excellence, innovation, and client-centric service.Requirements and Qualifications
Bachelor's Degree in Marketing, Business Administration, Hospitality Management, or related field.Minimum of 7 years' experience in Sales & Marketing with at least 5 years in the hospitality sector.Strong network within the hospitality, travel, and events sectors.Experience with luxury hospitality brands or upscale real estate developmentsDemonstrated success in corporate sales, business development, and hospitality marketing.Strong understanding of property acquisition, branding, and luxury guest experience.Excellent leadership skills with a proven ability to manage teams and complex projects.Outstanding negotiation, communication, and relationship management skills.Proficient in CRM software, hospitality sales tools, and digital marketing platforms.A strategic thinker with analytical acumen and problem-solving capabilities.Ability to work independently in a high-pressure, fast-paced environment.