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Growth Marketing Manager

Growth Marketing Manager

Project GrowthNigeria, NG
25 days ago
Job type
  • Full-time
Job description

Job title : Growth Marketing Manager

Job Location : Nigeria Deadline : April 07, 2025 Quick Recommended Links

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Key Responsibilities

Customer Acquisition & Growth Strategy

  • Own and execute customer acquisition and growth strategies, increasing brand awareness, lead generation, and audience expansion.
  • Develop scalable marketing funnels, paid advertising strategies, and engagement tactics to drive business growth.
  • Optimize conversion rate strategies, enhancing lead capture through high-performing landing pages and ad creatives.
  • Manage outsourced specialists for paid media, SEO, and other growth initiatives as needed.

    • Social Media Strategy & Performance Optimization

  • Design performance-driven social media strategies, ensuring high engagement and visibility.
  • Implement data-driven engagement strategies, refining efforts to maximize reach and lead conversion.

    • Content & Marketing Oversight

  • Provide strategic oversight for industry-specific content, ensuring alignment with audience needs and engagement trends.
  • Track and analyze performance data to continuously refine and improve marketing efforts.

    • What Success Looks Like

  • Increased customer acquisition and audience growth through strategic marketing efforts.
  • Optimized marketing funnels that turn visibility into qualified leads.
  • Content and paid media strategies that align with business objectives and increase ROI.

    • Qualifications

  • Experience 3+ years in growth marketing, digital strategy, or performance marketing.
  • Expertise Strong understanding of paid and organic marketing strategies.
  • Technical Proficiency Proficiency in Google Ads, Meta Ads, LinkedIn Ads, analytics tools, and automation platforms.
  • Analytical Mindset Ability to analyze data, track performance, and optimize campaigns for conversions.
  • Collaboration Works effectively with content strategists, designers, and outsourced teams.