Understand marketing goals and engage in research to gather relevant information, including competitor analysis, pricing strategies, and target markets.
Assist in developing the company’s overall Marketing Brand, Media, and Public Relations Strategy in collaboration with the CEO and Brand Consultants.
Plan weekly, monthly, and quarterly meetings to evaluate results, review budgets, and outline next steps.
Assist in designing, planning, and coordinating interventions to enhance the Brand Image, Reputation, and Public Interest (including events, collaborations, ads, PR, promotions, and campaigns).
Support in planning and executing PR plans and programs.
Identify customer PR needs, such as corporate gifts and promotions.
Champion consistency between the Company’s Culture and Brand Intent.
Coordinate media strategies, collaborations, and activities across various channels (TV, print, social media).
Lead social media branding and marketing strategy and execution.
Design, plan, and execute events in partnership with the CEO and external parties (e.g., partners, consultants).
Identify relevant events for the company to execute or sponsor.
Assist in designing and executing targeted campaigns.
Perform other duties as assigned.
Requirements :
Bachelor’s Degree with a Second Class Upper in any relevant field
Minimum of 3 years of experience
Preferred skills and attributes :
Strategic & Business Perspective
Customer Engagement & Needs Assessment
Product / Service Knowledge
Market & Customer Understanding
Human Relations Skills
Information Gathering & Analysis
Database Administration
Events Planning, Budgeting & Management
Objective Setting
Influencing / Negotiation
Quality Management
Media Coordination
Social Media Expertise
Oral Communication
Written Communication
Planning
Personal Organization & Effectiveness
Proficiency in PC / personal productivity tools (Word, Excel, PowerPoint, Microsoft Project, and email)
Integrity
Innovation / Creativity (ability to think outside the box)
Attention to Detail
Teamwork and Collaboration
Resourcefulness
Strong Work Ethics
Leadership Attributes
Strong Written and Personal Communication Skills
Positive Attitude and Quick Learning Ability
Advanced Proficiency in Microsoft Office (Word, Excel, PowerPoint)
Strong Quantitative Skills
Highly Dependable, Organized, and Independent Worker