DIGITAL MARKETER

Job Description

Responsibilities :

• Plan and execute digital marketing strategies, including SEO, SEM, social media, and email campaigns.
• Identify target audiences and develop campaigns that engage, inform, and drive conversions.
• Collaborate with the sales team to align marketing activities with business objectives.
• Produce engaging copy for social media, email campaigns, blogs, and the company website.
• Conduct keyword research and optimize content for SEO / SEM.
• Manage and grow the company’s social media presence (Facebook, Instagram, Twitter, etc.).
• Design and manage digital creatives, including social media posts, ads, and promotional materials.
• Coordinate email and SMS marketing campaigns.
• Track, analyze, and report on the performance of all digital marketing activities (Google Analytics, social media insights, etc.).
• Create marketing content and ensure brand consistency across all platforms.
• Handle other marketing projects as assigned.

Requirements :