Talent.com
Growth Marketing Engineer
Growth Marketing EngineerFairMoney • NG
Growth Marketing Engineer

Growth Marketing Engineer

FairMoney • NG
30+ days ago
Job type
  • Quick Apply
Job description

FairMoney is a pioneering mobile banking institution specializing in extending credit to emerging markets. Established in 2017, the company currently operates primarily within Nigeria, and it has secured nearly €50 million in funding from renowned global investors, including Tiger Global, DST, and Flourish Ventures.

In alignment with its vision, FairMoney is actively constructing the foremost mobile banking platform and point-of-sale (POS) solution tailored for emerging markets. The journey began with the introduction of a digital microcredit application exclusively available on Android and iOS devices. Today, FairMoney has significantly expanded its range of services, encompassing a comprehensive suite of financial products, such as current accounts, savings accounts, debit cards, and state-of-the-art POS solutions designed to meet the needs of both merchants and agents. FairMoney thrives on its diverse workforce, bringing together talent from over 27 nationalities. This multicultural team drives the company’s mission of reshaping financial services for underserved communities. To gain deeper insights into FairMoney’s pivotal role in reshaping Africa’s financial landscape, we invite you to watch informative  video .

Role Overview

Weʼre looking for a Growth Marketing Engineer — a hybrid of marketer, data engineer, and growth hacker — who will build, maintain, and scale the technical foundation of user acquisition and performance marketing. This person ensures end-to-end data accuracy from web → app → MMP, empowers smarter campaign decisions, and drives measurable growth through technical precision, automation, and experimentation. Youʼll partner closely with Marketing, Product, and Data teams to ensure every click, install, and conversion is tracked, attributed, and optimized.

Key Responsibilities

Attribution & Tracking Infrastructure

  • Own end-to-end setup and maintenance of MMPs (AppsFlyer / Adjust / Firebase).
  • Ensure accurate attribution across app, web, and offline channels Google Ads, Meta, TikTok, ASA, OEMs,

affiliates)

  • Design and manage deep linking, deferred deep linking, and web-to-app flows.
  • Implement server-to-server postbacks, SKAdNetwork, and privacy-compliant tracking.
  • Data Quality & Growth Analytics

  • Standardize event taxonomies and support BigQuery pipelines.
  • Build and maintain growth dashboards GA4, Looker, PowerBI, Tableau).
  • Monitor for tracking breaks, discrepancies, and data drift.
  • Conduct cohort analysis, LTV studies, and CAC diagnostic.
  • Growth Experimentation & Automation

  • Support campaign testing and API-based automation.
  • Run A / B tests across creatives, audiences, and channels.
  • Automate budget pacing, performance alerts, and creative tracking.
  • Align events with product and risk milestones.
  • Tooling & Integrations

  • Own the MarTech stack MMPs, SDKs, CRM tools, tag managers).
  • Manage Conversion API integrations
  • QA tracking during app releases.
  • Key KPIs

  • Attribution variance
  • 99%+ event tracking reliability
  • Experiment velocity
  • Improved CPI / CVR metrics
  • Real-time reporting availability
  • Requirements

  • 3-5 years in growth marketing, analytics, or MarTech engineering.
  • Hands-on experience with Adjust, AppsFlyer, Firebase, GA4, GTM, Segment, Meta SDK, TikTok Pixel.
  • Strong understanding of attribution, SKAdNetwork, and event flows.
  • SQL / BigQuery familiarity.
  • Bonus : Python / JS automation skills.
  • Strong cross-functional collaboration.
  • Benefits

  • 25 days paid vacation, Sick & Public Holidays to B2B contractors.
  • Remote (timezone must have significant overlap with CET).
  • Training & Development budget.
  • Paid company business trips.
  • Recruitment Process

  • Screening call with Recruiter : 30 minutes.
  • Technical Interview with Head of Growth
  • Final interview with Chief Credit Officer
  • Create a job alert for this search

    Marketing • NG

    Similar jobs
    53945818413 - Marketing Specialist (Organic Skin Care Brand)

    53945818413 - Marketing Specialist (Organic Skin Care Brand)

    Activate Talent • NG
    Quick Apply
    Our client is a fast-growing organic skincare brand committed to clean, sustainably sourced ingredients and transparent formulations. Their mission is to provide effective, safe, and eco-friendly sk...Show more
    Last updated: 1 day ago
    Agentic AI Developer (Nigeria)

    Agentic AI Developer (Nigeria)

    Talent Hackers • NG
    Quick Apply
    Job Overview : Are you the kind of engineer who loves turning chaos into clean, automated magic?.Do you get excited about AI agents that can plan, execute, and optimize marketing campaigns on ...Show more
    Last updated: 30+ days ago
    Senior Meta Media Buyer (B2B Lead Generation – Recruiting / Staffing)

    Senior Meta Media Buyer (B2B Lead Generation – Recruiting / Staffing)

    Talent Hackers • NG
    Quick Apply
    Job Overview : We are hiring an experienced Meta Media Buyer to lead our B2B lead generation efforts focused on acquiring new clients for our recruiting agency. This is a role for someone who...Show more
    Last updated: 30+ days ago
    Marketing Manager

    Marketing Manager

    Zeal Group • NG
    Quick Apply
    At Zeal Group, we are an award-winning Fintech organization with a dedicated team of over 500 professionals spread across the globe. With more than 15 offices worldwide, we pride ourselves on being ...Show more
    Last updated: 30+ days ago
    Cold Email Data & Campaign Manager (Nigeria)

    Cold Email Data & Campaign Manager (Nigeria)

    Talent Hackers • NG
    Quick Apply
    Job Summary : We are seeking a highly motivated and detail-oriented Sales Outreach Specialist to join our team.In this role, you will assist relationship managers with client accounts, execute strat...Show more
    Last updated: 30+ days ago
    Senior Direct Marketing Associate (Nigeria)

    Senior Direct Marketing Associate (Nigeria)

    Reliance Health • NG
    Quick Apply
    Reliance Health’s mission is to make quality healthcare delightful, affordable, and accessible in emerging markets.From Nigeria, Egypt, Senegal and beyond, we offer comprehensive health plans tailo...Show more
    Last updated: 30+ days ago
    Salesforce Marketing Cloud Specialist / Expert (Nigeria)

    Salesforce Marketing Cloud Specialist / Expert (Nigeria)

    Talent Hackers • NG
    Quick Apply
    About the Role We are seeking an experienced Salesforce Marketing Cloud Specialist with 4–5+ years of proven expertise in managing, optimizing, and innovating across email and SMS marketing c...Show more
    Last updated: 30+ days ago
    Senior Consumer Business Associate

    Senior Consumer Business Associate

    Reliance Health • NG
    Quick Apply
    Reliance Health’s mission is to make quality healthcare delightful, affordable, and accessible in emerging markets.From Nigeria, Egypt, Senegal and beyond, we offer comprehensive health plans tailo...Show more
    Last updated: 30+ days ago
    Marketing / Operational Recruiting Associate (Nigeria)

    Marketing / Operational Recruiting Associate (Nigeria)

    Talent Hackers • NG
    Quick Apply
    About the Role We are a fast-growing international staffing company connecting top-tier talent from emerging markets with global companies. Our mission is to unlock global opportunity for high-perfo...Show more
    Last updated: 10 days ago
    Lead Generator Specialist (US-Based / WFH)

    Lead Generator Specialist (US-Based / WFH)

    Quality Home Care : Michigan Private Duty Aides • NG
    Quick Apply
    Lead Generation Specialist Role Overview : We are seeking a results-driven Lead Generation Specialist to optimize campaigns and generate high-quality leads. The role focuses on using tools like Apoll...Show more
    Last updated: 25 days ago
    53579434022 - Email Marketing Specialist (Klaviyo Focused)

    53579434022 - Email Marketing Specialist (Klaviyo Focused)

    Activate Talent • NG
    Quick Apply
    We seek a detail-oriented Email Marketing Specialist to manage Klaviyo email marketing campaigns.This remote role combines email marketing execution, and project coordination, requiring strong mark...Show more
    Last updated: 4 days ago
    50513168755 - Senior GTM Engineer role

    50513168755 - Senior GTM Engineer role

    Activate Talent • NG
    Quick Apply
    Our client is building a next-generation Go-To-Market (GTM) engine and is seeking a GTM Engineer with senior-level autonomy and strong technical fluency. This individual will architect, automate, an...Show more
    Last updated: 30+ days ago
    Growth Creative Strategist - Meta-First (Nigeria)

    Growth Creative Strategist - Meta-First (Nigeria)

    Talent Hackers • NG
    Quick Apply
    Your Mission Source and turn raw customer insight into scroll-stopping Meta ads that meet—or beat—our NC-ROAS and retention targets before a single dollar hits the ad account.You’...Show more
    Last updated: 30+ days ago
    Sterling Oil Exploration & Energy Production - Project Legal Manager - LLM / LLB

    Sterling Oil Exploration & Energy Production - Project Legal Manager - LLM / LLB

    Sterling Oil Exploration & Energy Production Co. Ltd. • Nigeria, India
    Project Legal Manager Sterling Oil & Gas (Lagos, Nigeria) Sterling Oil & Gas is looking for a senior legal leader to join us as ...Show more
    Last updated: 30+ days ago • Promoted
    Marketing Lead AIVM Blockchain - Africa

    Marketing Lead AIVM Blockchain - Africa

    ChainGPT • NG
    Quick Apply
    Marketing Lead – AIVM Blockchain.Remote (Africa) - (Global Application Allowed, choose the region closest to you to apply). Position : Marketing Lead - AIVM Blockchain.ChainGPT is at the forefront of...Show more
    Last updated: 30+ days ago
    53697267871 - Influencer Specialist

    53697267871 - Influencer Specialist

    Activate Talent • NG
    Quick Apply
    Affiliate & Social Media Specialist.Our client is a prestige cosmetics brand rooted in superfood-infused formulas and a multicultural approach to beauty. Known for high-performance complexion pr...Show more
    Last updated: 1 day ago
    PPC Manager (Nigeria)

    PPC Manager (Nigeria)

    Talent Hackers • NG
    Quick Apply
    About the Role : We are seeking a data-driven and creative Paid Ads Manager to lead the planning, execution, and optimization of paid ad campaigns across Meta and Google platforms.This is a fast-pac...Show more
    Last updated: 30+ days ago
    AEO Specialist

    AEO Specialist

    Hire Overseas • NG
    Quick Apply
    Answer Engine Optimization (AEO) Specialist.This role focuses on optimizing content and data for.AI-powered search, answer engines, and zero-click environments. This is not a traditional SEO-only ro...Show more
    Last updated: 7 hours ago • New!