Store Lead - Ibadan

A great store is more than a place where products are sold. It is where customers build lasting relationships with a brand, teams deliver exceptional service, and business goals become results. We are looking for a commercially minded and people-focused Store Lead to oversee the overall performance of an assigned retail store. You will drive sales growth, ensure smooth daily operations, deliver an excellent customer experience and build a team that consistently performs.

This is an opportunity for a strong retail professional to take ownership of a store's success while developing the leadership skills needed to manage larger or flagship retail operations.

Who are we looking for?

You are a commercially driven retail professional who understands how to grow sales, improve profitability and achieve business targets.

You are a confident leader who can manage, motivate and develop a team to deliver consistent results.

You are customer-focused and understand the importance of building strong relationships, retaining customers and delivering personalised service.

You are organised and detail-oriented, with a good understanding of inventory management, store procedures and operational standards.

You are financially aware and comfortable monitoring sales performance, managing expenses and identifying opportunities to improve profitability.

You are proactive and able to identify operational gaps, solve problems and take ownership of store performance.

You are adaptable, accountable and comfortable working in a target-driven retail environment.

Your Responsibilities…

Store Performance and Revenue Growth

• You will drive the achievement of store sales targets and other agreed commercial objectives.
• You will monitor sales performance and profitability, identifying opportunities to improve revenue and overall store contribution.
• You will improve sales conversion by ensuring effective customer engagement and management of store traffic.
• You will encourage upselling, cross-selling and product recommendations to increase average basket value.
• You will drive customer acquisition, retention and repeat purchases through effective relationship management.
• You will build and maintain relationships with high-value customers and VIP clients, ensuring they receive personalised attention.
• You will monitor sales trends and product performance, taking action where improvements are needed.

Store Operations and Brand Standards

• You will ensure the store consistently follows approved operating procedures, policies and service standards.
• You will oversee daily store readiness, conducting regular checks and reviews to maintain operational efficiency.
• You will ensure product displays, visual merchandising and the overall store environment reflect the brand's premium positioning.
• You will maintain accurate inventory records and ensure regular reconciliation of physical stock against system balances.
• You will implement effective stock control measures to minimise losses, shrinkage and inventory discrepancies.
• You will monitor packaging usage and other operating expenses to ensure responsible consumption and cost control.
• You will oversee petty cash management, ensuring proper documentation and timely reconciliation.
• You will identify operational gaps and work with relevant teams to implement corrective actions.

Customer Experience and Relationship Management

• You will ensure customers receive an exceptional and consistent experience at every point of interaction.
• You will monitor customer feedback and satisfaction, identifying ways to improve service delivery.
• You will ensure customer complaints are handled promptly and resolved within agreed timelines.
• You will strengthen customer retention through CRM activities, loyalty initiatives and consistent engagement.
• You will protect and strengthen the store's reputation within its retail community.
• You will coordinate approved local events, partnerships and customer engagement activities.
• You will identify opportunities for local market growth and share relevant customer and market insights with management.

Team Leadership and Development

• You will lead and supervise Assistant Store Leads, Sales Staff and other assigned store personnel.
• You will communicate performance expectations, set team targets and regularly review individual and team performance against agreed KPIs.
• You will coach and mentor team members to improve their sales capabilities, customer service and overall performance.
• You will identify high-performing employees and prepare them for increased responsibilities and future leadership opportunities.
• You will monitor individual employee productivity and implement improvement plans where necessary.
• You will promote teamwork, employee engagement and retention through effective people management.
• You will work closely with HR, Retail Operations, Merchandising, Finance and other support teams to ensure smooth store operations.
• You will demonstrate the leadership maturity and accountability required to take on future flagship store or multi-store management responsibilities.

What Success looks like…

• Consistently achieve agreed store sales, revenue and profitability targets.
• Improve sales conversion rates and average basket value through effective customer engagement, upselling and cross-selling.
• Grow the store's customer base while strengthening customer retention and repeat purchases.
• Maintain accurate inventory records and minimise stock losses, shrinkage and reconciliation discrepancies.
• Ensure consistent compliance with store SOPs, operational policies and brand standards.
• Maintain effective control of store expenses, packaging usage and petty cash within approved budgets.
• Deliver positive customer experiences through timely complaint resolution and improved customer satisfaction.
• Build a productive and accountable store team that consistently meets individual and collective performance targets.
• Develop capable Assistant Store Leads and identify high-potential employees for future leadership roles.
• Identify and implement operational improvements that strengthen store efficiency and commercial performance.

To be considered for this role you should have…

• A minimum of 3–5 years' relevant experience in retail operations, store management or sales management.
• Proven experience managing a retail store or sales team and consistently achieving commercial targets.
• Good understanding of retail sales operations, customer acquisition, client retention and relationship management.
• Experience with inventory management, stock reconciliation, shrinkage prevention and operational compliance.
• Demonstrated ability to monitor sales performance, manage expenses and drive profitability.
• Strong leadership skills, with experience coaching, developing and managing employee performance.
• Excellent communication, interpersonal and problem-solving skills.
• Strong organisational skills, attention to detail and the ability to manage competing priorities.
• A degree or relevant qualification in Business Administration, Marketing, Management or a related discipline is an advantage.

Challenges you may face in this role

• Balancing sales growth and profitability while maintaining high customer service standards.
• Managing different customer expectations, including the needs of high-value and VIP clients.
• Maintaining accurate inventory records and preventing stock losses in a busy retail environment.
• Managing team performance and ensuring employees consistently meet their individual and store targets.
• Resolving customer complaints and operational issues within agreed timelines.
• Controlling operating expenses while ensuring the store maintains its premium brand standards.
• Managing competing priorities across sales, people management and daily store operations.

The Goodies…

• Competitive salary and benefits.
• Opportunity for learning, professional development and career growth.
• Opportunity to take ownership of store performance and make a direct business impact.
• Exposure to wider retail operations and future leadership opportunities.
• Great team, working environment and supportive team.