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MTN Group
Manager - Sales and Trade Development Benue.Sales and DistributionMTN Group • Nigeria
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Manager - Sales and Trade Development Benue.Sales and Distribution

Manager - Sales and Trade Development Benue.Sales and Distribution

MTN Group • Nigeria
17 days ago
Job description
Reports To: General Manager - Regional Operations East Division: Sales and Distribution Mission
  • Co-ordinate execution of regional trade marketing strategies to drive MTNN’s value and growth aspirations.
  • To propagate the MTN Brand within the region, through the development and implementation of innovative marketing initiatives.
Description
  • Execute the retail strategy in the territory to achieve the objective of retail expansion, dominance, mind share and loyalty in the region.
  • Identify, create and execute Communal & Goodwill events and sponsorship initiatives in the region to drive affinity and localization of the MTN brand in the region.
  • Research and provide feedback reports on competitor activity, network quality, peculiar market situations and any issues affecting the marketing of MTNN products in the region
  • Achieve BTL visibility objectives across all outlet types and category in the region through the effective planning and execution of merchandising.
  • Review analysis of regional marketing surveys on current and new product concepts and recommend future product development within the region.
  • Develop and execute territory specific trade marketing initiatives to ensure achievement of the business objectives in the region.
  • Develop and manage profitable and sustainable partnerships to achieve our data device and mobile money objectives in the territory.
  • Ensure standard look and feel across all MTN retail outlet types in the territory
  • Ensure effective communication of the MTN brand and proposition at the retail layer of the distribution channel
  • Assist in establishing and maintaining consistent corporate image throughout product lines, promotional materials, and events.
  • Co-ordinate the presence and relationship of MTNN with stakeholders and policy makers at the regional levels.
  • Manage development, production, and distribution of promotional and collateral materials to support sales and marketing programs within the region.
  • Coach and develop Regional Sales and trade development team
  • Build and maintain relationships with internal and external stakeholders in the region
Education:
  • First degree in any related discipline
  • Fluent in English
  • Possession of a master’s degree may be an advantage
Experience: 6 - 13 years’ experience which includes:
  • Minimum of 3 years’ experience in an area of specialization; with experience in supervising/managing others
  • Experience working in a medium to large organization
  • Marketing management experience within the telecommunications, FMCG’s or ‘new age’ service industry
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Manager - Sales and Trade Development Benue.Sales and Distribution • Nigeria

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