Description
Summary:
Role:Senior Director RevenueGrowthManagement
Location: Nigeria
Reporting to:Senior Director II,Franchise Operations
Key System Partners: Bottlers,Customers, Digital Commerce Platforms
KEY WORKING PARAMETERS
Focus, Scope,& Impact:
Lead, design and implement integrated systemusingRGM approachesand plans to support topline revenue growth and margin expansion,targeting all key stakeholders (Consumers, Shoppers and Customers) inclusive of revenue pools, bold OBPPC approaches to drive assortment, SKU optimization, innovation, value to market playbooks for online and offline channels, price terms and conditions and promo spending.
Understand, analyze and connect all key RGM drivers related toFranchiseperformance and identify and leverage all key consumer-centric & customer-relevant value propositions that will drive adoption and scale, leading all aspects of the strategic RGM initiatives inclusive of outlet and shopper segmentation, value to market, and execution (to ensure integrated system execution)
Keymemberof SME network to accelerate capability in: Affordability, Premiumization, Portfolio Optimization, Margin Expansion, Advanced Analytics
Partner with S&I who owns the process associated withthe RGM2. 0 framework to deliver business plans.
Lead commercial elements of RGM framework and ensuretoolsdeployment within the OU. Cross-functional and cross-market RGM strategy integration, acting as key contact for RGM strategies for all relevant stakeholders (not least the bottlers, Franchise GMs, Commercial-, Marketing and Finance functions - ensuring that RGM strategies and all key commercial activities are ‘in sync’
Deliver RGM capability development forAfrica OU, closely aligned with global C&CL team, Marketing and Finance
Will serve as a strong connector to Franchise and bring best practices from the enterprise.
KeYSUCCESS PARAMETERS
13+ years of leadership experience inRGM orCommercial planning and commercial execution with strong skills in RGM, Segmentation, VTM, Innovation and Channel strategy
Proven Strategic and Analytical Skills as well as outstanding influencing skills
Ability to think from planning to execution and solid system commercial and brand management
Desirable to have candidates with Bottler experience
Work Focus
This role requires proven RGM understanding,a solidsystem experience as well as highly developed strategic thinking and business analytics skills, combined with the ability tomakecomplex business concepts understandable and compelling
Solid understanding of System business fundamentals and drivers of growth/value across a broad range of markets and business dimensions, advanced commercial finance skills
Ability to drive cross-functional support and cross-system alignment, securing controlled information flow in OU regarding RGM strategies, leading andrunning alignment and collaboration to ensure that RGM strategies are fully owned by GMsandin line with OU strategy
To be successful the RGM role(s) needstrong communicationand collaboration skills as well as highly developed project management, businessdevelopmentand negotiation skills with experience from driving complex cross-functional, cross-system projects involving multiple internal and external stakeholders
Advanced analysis of strategic choices,prioritiesand implications for the business in the OU as well as strong understanding ofabroadset ofbusiness issues, market,tradeand competitive environment
Ability to useappropriate toolsand techniques to plan, secure resources for, manage,assistand ensure the progress and ultimate completion of designated projects; effectively manage resources to ensure that RGM system initiatives get done in full and in time.
Communication Focus
Communicate with internal stakeholders and key Bottlingpartners
Internal: Communication of market- and specific business opportunities, advanced strategic analysis, priorities and plans to theFranchiseleadership team and other Senior Managementteams
System: Communication and alignment of key strategic RGM initiatives as well as market- and business environment drivers, KO System strategic direction/ priorities and performance with Bottler senior leaders
External: Communicating with senior leaders of major customers, keyadvisorsand other stakeholders to progress and successfullydeliver onkey business development initiatives
Skills:
Brand Management, Category Management, Communication, Competitor Analysis, Digital Marketing, Finance Strategy, Financial Forecasting, Integrated Marketing, Key Performance Indicators (KPI), Leadership, Marketing Campaigns, Marketing Strategies, Media Planning, Microsoft Office, People Management, Price Management, Product Roadmapping, Promotional Strategies, Sales Analysis, Search Engine Marketing (SEM), Search Engine Optimization (SEO), Teamwork, User Experience Analysis
Location(s):
Nigeria
City/Cities:
Lagos
Travel Required:
00% - 25%
Relocation Provided:
No
Job Posting End Date:
April 13, 2026