55200021637- Amazon Paid Media Manager (Sponsored Ads & Amazon DSP)

Amazon Paid Media Manager (Sponsored Ads & Amazon DSP)
Job Type: Full-Time
Location: 100% Remote
Timezone: US(EST)

About Our Client:

Our Client is one of the fastest-growing direct-to-consumer brands, dedicated to blending mental wellness, inclusivity, and elevated comfort into every piece they create. Their mission goes beyond clothing — they strive to build a community where everyone feels supported and seen.

About the Job:

They are hiring an Amazon Paid Media Manager to own, scale, and evolve their Amazon Advertising program across Sponsored Ads and Amazon DSP. This is a high-impact, high-ownership role designed for someone who has managed substantial Amazon media budgets and is focused on driving profitable, scalable growth — not just incremental optimization. The role sits at the intersection of performance marketing, marketplace strategy, and incrementality. The Amazon Paid Media Manager will collaborate closely with the Amazon marketplace team, growth and creative leads, business intelligence, inventory teams, and external partners to ensure Amazon media drives both in-channel performance and broader business impact.

Responsibilities:

Own & Scale Amazon Media

• Own the end-to-end Amazon Ads program across Sponsored Products, Sponsored

Brands, Sponsored Display, and Amazon DSP

• Lead campaign architecture, keyword and ASIN targeting strategies, audience design, creative strategy, placements, and budget pacing
• Manage multiple initiatives simultaneously while maintaining tight control on structure, efficiency, and scale
• Act as the day-to-day owner of performance, with clear accountability for results

Performance, Optimization & Testing

• Optimize against core performance metrics including ROAS, CPA, CVR, AOV, MER, and LTV
• Continuously analyze performance and implement data-driven optimizations across bids, budgets, audiences, and creatives
• Design and manage structured testing roadmaps (new formats, DSP audiences, creative concepts) while protecting efficiency
• Balance harvest vs. prospecting vs. brand-building across Sponsored Ads and DSP

Measurement, Insights & Incrementality

• Leverage Amazon native reporting (Search Query Performance, Brand Metrics, NTB, etc.) and supporting analytics platforms to evaluate performance across the funnel
• Build clear, concise reporting that turns complex data into actionable insights for leadership
• Partner with BI and measurement teams to improve understanding of incrementality, halo impact, and cross-channel influence
• Surface learnings that inform future media strategy, forecasting, and budget allocation

Strategy & Growth

• Conduct competitive, category, and search behavior analysis to identify growth opportunities and threats
• Own recommendations for media mix and budget allocation across Sponsored Ads vs. DSP
• Stay ahead of Amazon Ads trends, betas, and platform changes — and apply them selectively where they drive impact
• Contribute to longer-term planning around scaling spend efficiently without sacrificing profitability Cross-Functional Leadership
• Partner closely with growth, creative, BI, and inventory teams to align media strategy with supply, creative testing, and business priorities
• Brief, test, and iterate on high-performing creative and landing experiences
• Manage and collaborate with external agencies and platform partners as needed (e.g. Amazon reps, Northbeam, WorkMagic)
  

Requirements:

• Proven experience scaling Amazon advertising — you can clearly articulate the why behind your strategies and the results you’ve driven
• Hands-on expertise in Sponsored Products, Sponsored Brands, Sponsored Display; Amazon DSP experience strongly preferred
• Deep understanding of Amazon Ads levers, including:
  - Keyword & ASIN harvesting
  - Match-type strategy
  - DSP audience design (retargeting, prospecting, conquesting)
  - Measurement limitations and workarounds
• Strong analytical ability with advanced Google Sheets skills (pivots, lookups, formulas)
• Comfortable working in a performance-driven, fast-moving environment with real accountability
• Clear communicator who can translate performance data into insights that influence decisions at all levels
• Genuine curiosity about how Amazon media fits into a broader growth ecosystem (DTC, other marketplaces, brand impact)