Business Manager

MANAGER – BUSINESS UNIT

This role reports directly to the Managing Director and involves articulating, operationalizing, hands-on execution, and overseeing all aspects of business management, client relationships and engagement, and revenue generation functions.

The Manager in this role will be responsible for the strategic, tactical, and operational aspects of business / portfolio management, growth, development, sustenance activities, leveraging relationships, networking opportunities, and innovative chase-to-convert approaches to drive revenue growth, client acquisition, and market expansion.

The role is designed to manage existing clients by

i. Anticipation of clients / brands marketing and commercial pain-points / frictions,

ii. Proffering solutions through information driven, world-class support / advisory ranging from marketing campaign ideation to executions.

iii. End-to-end servicing of client’s marketing needs.

iv. Fostering trust, maintaining integrity, and demonstrating sharp commercial acumen between our organization and her clients

The role is also designed to attract and trap new opportunities by.

i. Identifying and converting business opportunities across diverse economic sectors.

This position will focus on driving the growth of billing volume cum value, gross profit, and client portfolio by leading the development and execution of experiential campaigns, consumer engagements, brand experiences, and high-impact events. These initiatives will be co-created and crafted to captivate audiences, enhance both company and client brand equity, and deliver measurable business results within every fiscal calendar.

The role player must be adept at using advanced business development technologies, such as CRM platforms, marketing automation tools, and data analytics, to streamline processes, optimize lead conversion, and capitalize on growth opportunities.

Key Responsibilities for Business Management / Client Service Roles

1. Client Relationship Management

a. Develop and sustain strong client relationships to ensure loyalty and satisfaction.

b. Act as a trusted advisor, offering data-driven marketing solutions aligned with client goals.

c. Instigate, participate and hold productive meetings with clients and other internal and external stakeholders.

d. Serve as the primary point of contact for key clients, fostering trust and ensuring satisfaction.

e. Develop long-term partnerships that align with the company’s growth strategy.

f. Regularly engage with clients to identify additional business opportunities and address concerns promptly.

g. Collaborate with internal teams to ensure timely delivery of projects that meet or exceed client expectations.

2. Business Growth & Opportunity Management

a. Strategically hunt for new business opportunities across sectors.

b. Identify, evaluate, and pursue new business opportunities to increase revenue streams.

c. Build and maintain a pipeline of prospective clients through networking, referrals, and targeted outreach initiatives.

d. Proactively develop proposals, pitch presentations, and RFP (Request for Proposal) responses tailored to client needs.

e. Create tailored business solutions by understanding client challenges and leveraging the company's value propositions.

f. Secure lead generation and achieve high closure rates.

g. Expand and deepen client portfolios through retention, upselling, and cross-selling.

h. Lead and convert 98% of business pitches.

3. Campaign Development & Execution

a. Collaborate with cross-functional teams (Creative, Strategy, Procurement, Finance, and Operations) to create impactful, audience-focused campaigns.

b. Oversee end-to-end campaign delivery, ensuring timelines and objectives are met.

4. Team Leadership & Collaboration

a. Galvanize multidisciplinary teams to achieve common business objectives.

b. Foster a culture of excellence, accountability, and innovation.

5. Performance Analysis & Reporting

a. Monitor and analyze campaign performance using data and metrics to demonstrate, success, achievement of objectives, target ROI attainment.

b. Provide actionable insights and recommendations for campaign optimization.

c. Lead and present reports to leadership team during weekly, monthly, quarterly, and annual business performance reviews.

6. Brand Positioning & Networking

a. Represent the company at industry events, conferences, and trade shows to enhance brand visibility and establish credibility.

b. Actively contribute to thought leadership by participating in panel discussions, authoring articles, or presenting webinars.

c. Build and maintain an extensive professional network across industry sectors.

7.Thought Leadership

a. Embrace impactful and tangible activities across three dimensions :

I. Industry influence.

II. Business circles.

III. Organizational advocacy

Key Requirements

1. 3-5 years proven work experience as an Account Manager, Key Account Manager, Sales Account Manager, Business Manager or relevant role

2. Demonstrable ability to communicate, present and influence key stakeholders at all levels of an organization, including executive and C-level

3. Solid experience with MS Office and Google Suite

4. Experience delivering client-focused solutions to customer needs

5. Proven ability to juggle multiple account management projects at a time, while maintaining sharp attention to detail

6. Excellent listening, negotiation, and presentation abilities

7. Strong verbal and written communication skills

8. BA / BS degree in Business Administration, Marketing, or relevant field

The role is based in Lagos Nigeria, with frequent travel opportunities regionally and possibly internationally as the job demands.

This role is ideal for a seasoned professional and forward-thinking leader with an innate ability to combine strategic insight, operational expertise, and creative vision to deliver extraordinary experiences that drive brand impact and business success. If you have the skills, experience, and drive to thrive in this pivotal role, please reach us at- stella.osiki@redslateltd.com